ITC’s hotel group just re-launched the most sought after food and beverage loyalty program in town! ITC has stepped up its loyalty program game like no other, if an ever rewarding point based membership card wasn’t enough, ITC now brings to you a bouquet of 11 experience certificates designed to cater to your fine culinary palate and provide experiences that complement your distinguished taste and lifestyle.

Especially curated to give you the best of both worlds, the Club ITC Culinaire membership with revised benefits now offers the opportunity to earn points on dining and staying spends at the hotel and redeem certificates to enjoy exclusive experiences.

The set of 11 new indulgent certificates offer a range of experiences including a one night/two day stay with buffet breakfast, one-time upgrade to the next category of rooms, 20% savings on Welcombreak packages, 50% savings on the food and beverage bill up to a table of four guests, 25% savings on buffet lunch or dinner, 30% savings at the gourmet shop, a cake and a redemption of products at participating Wills Lifestyle stores.

Be it a vacation, staycation, getaway or a celebration, the new Club ITC Culinaire is your answer. Enjoy your experience at the hotel a little more with each experience certificate.

But wait! A combination of rewards and certificates is not all that the revised membership brings to you. It offers two exclusive member’s only offers, Gourmet Fridays and High-Spirited Wednesdays. Gourmet Fridays let you earn 50% bonus points on dining spends at select restaurants every Friday while High-Spirited Wednesdays offer 2 drinks at the cost of 1 at select bars between 6 pm and 8 pm every Wednesday.

The plethora of benefits come in addition to Club ITC Culinaire’s existing set of card benefits offering 25% Green Point earnings on dining spends including alcohol at ITC and WelcomHotels, 20% earnings on dining spends including alcohol at Fortune and WelcomHeritage Hotels up to a table of 8 guests and 5% earnings on all eligible spends while staying at participating ITC Hotels, WelcomHotels, Fortune Hotels and on spends at Wills Lifestyle Stores.

Visit www.hotelmemberships.com or call 1800 103 2482 to enrol into the programme to begin your point earning and certificate redemption journey.

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Mark your calendars and reserve your tables because India’s favourite hotel chain, ITC’s hotel group is bringing to you another spectacle of luxury with the launch of its newest hotel, ITC Kohenur on 1st June 2018.

The hotel promises to create experiences as priceless as the city’s pearls. Touted to be Hitec City’s first business luxury hotel, the 271 roomed hotel’s interiors have been inspired by the Nizam’s famed jewels.

ITC Kohenur will bring ITC’s culinary excellence to Hyderabad through its signature restaurant brands like Golconda Pavilion, Ottimo, Peacock Bar, Rooftop Bar, Dum Pukht and Yin Jing. Overlooking the open air swimming pool at ITC Kohenur, Golconda Pavilion will offer a fine spread of Indian and inventive international cuisine and an extensive beverage bar. Ottimo is the signature pan-Italian dining experience that celebrates quintessential Italian dishes prepared from the finest local and imported ingredients. Grand and majestic, Dum Pukht, will beckon you to partake in a royal feast as it presents age-old recipes and authentic flavours from the kitchens of the Nawabs of Awadh. Yi Jing will present a unique ‘sonnet’ of tastes & textures inspired by a combination of techniques from freehand Chinese painting to bonsai grooming, giving rise to the most exquisite contemporary culinary interpretation of Chinese Culture.

What’s even better than all that we mentioned? You can save at the brand new property with the Club ITC Culinaire card. Get an enrolment bonus of 6,000 Green Points redeemable for a complimentary room night stay, earn 25% Green Points on your dining spends, 50% bonus earnings on dining spends during birthday weeks and more.

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It’s no secret that I’m a true loyalist of the Club ITC Culinaire membership of the ITC Hotels. For business savings or personal spends, the membership’s got your back.

I foot a bill of Rs. 1,80,000 for a gathering of 25 people. Club ITC Culinaire got me 45,000 Points which amounts for 25% of the total bill amount. These points are enough to cover my cost for the next 5 visits to the hotel. I might even sneak in a room night stay with my family over a long weekend at 6,000 Points for a room night stay.

It’s a rewarding feeling to think about your savings from one dinner covering the cost of your next 5 visits.

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I’m a 40 year old professional working as a Partner with a Big Four accounting firm and I’m a huge advocate of networking through business entertainment. This is not just a business need but also a great way to build a relationship with clients or prospective clients.

With my fair share of experience in entertaining clients for business, I have slowly discovered that points based loyalty cards are just perfect. One earns points each time you entertain someone just like you earn miles when you fly on business. Once I have enough points, I redeem them to take my family out for a meal at no cost or for a quick vacation paid for by my points.

The best part is the 6000 preloaded points that come with the card when buying or renewing the membership.

Off all the dining options available at ITC Hotels, their Indian food is my weakness, hence I’m a regular at Bukhara and Dum Pukht. I earlier had the ITC discount based membership and was very disappointed when they switched to the points program. Due to my love for the food, I got myself a Club ITC Culinaire membership anyway and discovered the wonderful benefits of the points based programs. I earn points while dining and also when I stay at the ITC hotels during my travels across the country. You can’t even believe how quickly these points add up.

The best part is the 6000 preloaded points that come with the card when buying or renewing the membership. My wife and I go to celebrate by redeeming these points for a one night stay at ITC Maurya at no cost, virtually recovering my investment in the annual fee and the night stay is only the beginning of the point earning journey.

Let me tell you an incident in particular to explain how wonderful this membership is. Last year I spent about Rs. 80,000 on dining and entertainment and about Rs. 1 lakh on my stay bills for which I earned a total of 25,000 Green Points, 25% on dining (20,000 points) and 5,000 points on stay. I used these points for a 2-night getaway with my family to Agra at the wonderful ITC Mughal and 3 nights at ITC Rajputana, the charming ITC hotel in Jaipur, using up 5000 points per night.

Folks, there are some more benefits like special room rates, discounts on welcome break, birthday bonuses and more. It works all round. Go enroll and enjoy the point earning opportunity.

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I was on a hunt for the perfect birthday present for my husband when my friend suggested the Club ITC Culinaire membership to me, keeping in mind his absolutely irrevocable love for food and all things good in life.

It was his big 50th, I knew the gift had to be special, but a hotel membership is something I was really unsure of only because I had never heard of anything like it before. However, one look at their online brochure was enough for me to make a decision and buy the membership.

ITC has the most beautiful properties across the country. From ITC Maurya nestled in greenery in the heart of Delhi to the very royal ITC Rajputana in Jaipur, each property is worth a visit for the unique experience it has to offer. In addition to beautiful hotels, ITC Hotels are known to create handcrafted signature dining experiences at their iconic restaurants like Bukhara, Dum Pukht, Peshawari and others. The restaurants known for their flavorful excellence offer the finest in food, service, ambience and culinary traditions.

Club ITC Culinaire membership Green Points can be accumulated and redeemed on accommodation and lifestyle at over 100 hotels in 75 locations and 80 Wills Lifestyle stores.

My husband absolutely loved the membership card and soon enough I knew that I had made the right choice. The welcome bonus of 6000 Green Points allowed us to redeem them for a one night stay at ITC Maurya to celebrate my husband’s 50th.

The best part of the evening was that in addition to the 25% Green Points, we earned 50% bonus points on the entire bill as a part of the birthday week redemption and since our total expenditure crossed 25,000, we were credited with another 1,000 Points. On a bill of Rs 30,000 we had earned 12,250 points, which can now be used for 2 room night stays at ITC Maurya itself at 6000 points a room night.

We had invited a few friends for dinner at Bukhara to celebrate the special occasion and enjoyed a very memorable meal as the restaurant never fails to impress. The best part of the evening was that in addition to the 25% Green Points, we earned 50% bonus points on the entire bill as a part of the birthday week redemption and since our total expenditure crossed 25,000, we were credited with another 1,000 Points. On a bill of Rs 30,000 we had earned 12,250 points, which can now be used for 2 room night stays at ITC Maurya itself at 6000 points a room night or at another similar ITC Hotel across India or a visit back to Bukhara for knocking off Rs 12,250 from our next bill.

Even though the membership was a gift for my husband, the complimentary spouse card lets me enjoy the benefits too! Now I use my spouse card to redeem points every time I have a Kitty to attend or go out for a casual lunch or evening with my friends.

Club ITC Culinaire is a combination of a good deal and super experiences at an ITC Hotel. From 25% Green Points on dining, birthday week celebration bonus of 50% points (including the spouse birthday), to 5% earnings on your stay and on expenditure at Wills Lifestyle stores, the membership caters to all aspects of a distinguished lifestyle. Perfect for connoisseurs of good food, fashion and experiences!

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